{"id":2233,"date":"2017-08-23T20:03:28","date_gmt":"2017-08-23T20:03:28","guid":{"rendered":"https:\/\/ona17.journalists.org\/sessions\/midway9\/"},"modified":"2018-09-11T05:46:04","modified_gmt":"2018-09-11T05:46:04","slug":"midway9","status":"publish","type":"ona_session","link":"https:\/\/ona17.journalists.org\/sessions\/midway9\/","title":{"rendered":"$$$: Emerging Technologies to Monetize Your Content [Midway]"},"content":{"rendered":"<p>Monetizing your online news content goes well beyond creating ad spaces on your websites. If you are trying to figure out how to diversify your income strategy, be sure to check out this session. Learn about gamification and behavior modification, using artificial intelligence, how social media is more that what it seems, and more.<br \/><br \/>\n<br \/><br \/>\n<b>Moderator: <a href=\"https:\/\/ona17.journalists.org\/speaker\/david-cohn\/\">David Cohn<\/a>Senior Director, Alpha Group at Advance Publications<br \/><br \/>\n<br \/><br \/>\n<b>Speakers:<\/b><br \/>\n<ul><br \/>\n        <li><b> <a href=\"http:\/\/www.offercraft.com\/project\/dan-grech\/\">Dan Grech<\/a><\/b> is Vice-President of Marketing and Public Relations at <a href=\"http:\/\/www.offercraft.com\">Offercraft<\/a>, whose behavior modification software leverages human psychology and data analysis to make incentives more fun, motivating, and profitable.<\/li><br \/>\n        <li><b><a href=\"https:\/\/www.linkedin.com\/in\/clhart\">Chris Hart<\/a><\/b> is the Founder & CEO of <a href=\"http:\/\/www.trueanthem.com\/\">True Anthem<\/a>, an AI-Powered content distribution platform helping publishers drive revenue via social media.<\/li><br \/>\n        <li><b><a href=\"https:\/\/www.linkedin.com\/in\/jvanderson\/\">Jim Anderson<\/a><\/b> is the CEO of <a href=\"http:\/\/www.socialflow.com\/\">SocialFlow<\/a>, which offers software that connects paid, owned and earned social media strategies.<\/li><br \/>\n<hr \/><br \/>\n<i>Please note: This talk is adjacent to the Midway, in Washington Room 6<\/i><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"start_time":1507303800,"end_time":1507307400,"moderators":[[]],"hashtag":["ONA17mw"],"soundcloud":[],"scribble":["2674803"],"viafoura":[],"youtube":[],"vimeo":[],"facebook":[],"trint":[],"slideshare":[],"livestream":[],"resources":[],"video_embed":[],"first_name":"","last_name":"","title":"","organization":"","website":"","twitter":"","_sponsor_url":"","_sponsor_tagline":"","_sponsor_level":"","spay_email":""},"tags":[],"event":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>$$$: Emerging Technologies to Monetize Your Content [Midway] - ONA17<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ona17.journalists.org\/sessions\/midway9\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"$$$: Emerging Technologies to Monetize Your Content [Midway] - ONA17\" \/>\n<meta property=\"og:description\" content=\"Monetizing your online news content goes well beyond creating ad spaces on your websites. If you are trying to figure out how to diversify your income strategy, be sure to check out this session. Learn about gamification and behavior modification, using artificial intelligence, how social media is more that what it seems, and more.&lt;br \/&gt;&hellip; &nbsp;Read More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ona17.journalists.org\/sessions\/midway9\/\" \/>\n<meta property=\"og:site_name\" content=\"ONA17\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/onlinenewsassociation\/\" \/>\n<meta property=\"article:modified_time\" content=\"2018-09-11T05:46:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ona17.journalists.org\/wp-content\/uploads\/sites\/14\/2016\/11\/facebook-logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiletrevor\" \/>\n<meta name=\"twitter:site\" content=\"@onaconf\" \/>\n<meta name=\"twitter:label1\" value=\"Written by\">\n\t<meta name=\"twitter:data1\" value=\"Trevor Knoblich\">\n\t<meta name=\"twitter:label2\" value=\"Est. reading time\">\n\t<meta name=\"twitter:data2\" value=\"1 minute\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ona17.journalists.org\/#website\",\"url\":\"https:\/\/ona17.journalists.org\/\",\"name\":\"ONA17\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/ona17.journalists.org\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ona17.journalists.org\/sessions\/midway9\/#webpage\",\"url\":\"https:\/\/ona17.journalists.org\/sessions\/midway9\/\",\"name\":\"$$$: Emerging Technologies to Monetize Your Content [Midway] - ONA17\",\"isPartOf\":{\"@id\":\"https:\/\/ona17.journalists.org\/#website\"},\"datePublished\":\"2017-08-23T20:03:28+00:00\",\"dateModified\":\"2018-09-11T05:46:04+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ona17.journalists.org\/sessions\/midway9\/\"]}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/sessions\/2233"}],"collection":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/types\/ona_session"}],"wp:attachment":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/media?parent=2233"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/tags?post=2233"},{"taxonomy":"event","embeddable":true,"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/event?post=2233"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}