{"id":2900,"date":"2017-09-29T02:21:43","date_gmt":"2017-09-29T02:21:43","guid":{"rendered":"https:\/\/ona17.journalists.org\/sessions\/midway-meaningful-measurable-audience-engagement\/"},"modified":"2018-09-11T05:46:04","modified_gmt":"2018-09-11T05:46:04","slug":"midway-meaningful-measurable-audience-engagement","status":"publish","type":"ona_session","link":"https:\/\/ona17.journalists.org\/sessions\/midway-meaningful-measurable-audience-engagement\/","title":{"rendered":"Innovative Solutions to Drive Meaningful, Measurable Audience Engagement [Midway]"},"content":{"rendered":"<p>Learn how to connect with and empower your audience from four panelists sharing their varied experiences in creating meaningful, measurable engagements. Hear best practices, lessons learned, pitfalls to avoid, and more. If you are trying to expand your reader\/viewer\/listenerships and build loyalty in purposeful and novel ways, this is a panel for you.<br \/><br \/>\n<br \/><br \/>\n<b>Moderator: <a href=\"https:\/\/ona17.journalists.org\/speaker\/anjanette-delgado\/\">Anjanette Delgado<\/a>, Digital Director and Head of Audience for Gannett&#39;s <a href=\"http:\/\/lohud.com\/\">lohud.com<\/a> and <a href=\"http:\/\/poughkeepsiejournal.com\/\">poughkeepsiejournal.com<\/a> markets.<br \/><br \/>\n<br \/><br \/>\n<b>Speakers:<\/b><br \/>\n<ul><br \/>\n        <li><b><a href=\"https:\/\/www.linkedin.com\/in\/melissa-anderson-2007721\/\">Melissa Anderson<\/a><\/b> is the Co-Founder & CEO of <a href=\"https:\/\/publicgood.com\/\">Public Good<\/a>, a digital marketplace that connects people to local causes and nonprofits.<\/li><br \/>\n        <li><b><a href=\"https:\/\/ona17.journalists.org\/speaker\/julia-haslanger\/\">Julia Haslanger<\/a><\/b> is the Engagement Consultant for <a href=\"https:\/\/www.wearehearken.com\/\">Hearken<\/a>, a company that helps newsrooms listen to their audiences.<\/li><br \/>\n        <li><b><a href=\"https:\/\/rebekahmonson.com\/\">Rebekah Monson<\/a><\/b> is the Co-Founder of <a href=\"http:\/\/whereby.us\/\">Whereby.us<\/a>, a local media startup that connects people to their cities through storytelling and experiences.<\/li><br \/>\n        <li><b><a href=\"https:\/\/www.linkedin.com\/in\/matthew-nupen-38223684\/\">Matt Nupen<\/a><\/b> is the Co-Founder of <a href=\"https:\/\/insertlearning.com\/\">InsertLearning<\/a>, an extension that lets you turn websites into interactive lessons.<\/li><br \/>\n<hr \/><br \/>\n<i>Please note: This talk is adjacent to the Midway, in Washington Room 6<\/i><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"start_time":1507294800,"end_time":1507298400,"moderators":[[]],"hashtag":["ONA17MW"],"soundcloud":[],"scribble":[],"viafoura":[],"youtube":[],"vimeo":[],"facebook":[],"trint":[],"slideshare":[],"livestream":[],"resources":[],"video_embed":[],"first_name":"","last_name":"","title":"","organization":"","website":"","twitter":"","_sponsor_url":"","_sponsor_tagline":"","_sponsor_level":"","spay_email":""},"tags":[],"event":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Innovative Solutions to Drive Meaningful, Measurable Audience Engagement [Midway] - ONA17<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ona17.journalists.org\/sessions\/midway-meaningful-measurable-audience-engagement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Innovative Solutions to Drive Meaningful, Measurable Audience Engagement [Midway] - ONA17\" \/>\n<meta property=\"og:description\" content=\"Learn how to connect with and empower your audience from four panelists sharing their varied experiences in creating meaningful, measurable engagements. Hear best practices, lessons learned, pitfalls to avoid, and more. If you are trying to expand your reader\/viewer\/listenerships and build loyalty in purposeful and novel ways, this is a panel for you.&lt;br \/&gt; &lt;br&hellip; &nbsp;Read More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ona17.journalists.org\/sessions\/midway-meaningful-measurable-audience-engagement\/\" \/>\n<meta property=\"og:site_name\" content=\"ONA17\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/onlinenewsassociation\/\" \/>\n<meta property=\"article:modified_time\" content=\"2018-09-11T05:46:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ona17.journalists.org\/wp-content\/uploads\/sites\/14\/2016\/11\/facebook-logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiletrevor\" \/>\n<meta name=\"twitter:site\" content=\"@onaconf\" \/>\n<meta name=\"twitter:label1\" value=\"Written by\">\n\t<meta name=\"twitter:data1\" value=\"Trevor Knoblich\">\n\t<meta name=\"twitter:label2\" value=\"Est. reading time\">\n\t<meta name=\"twitter:data2\" value=\"2 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ona17.journalists.org\/#website\",\"url\":\"https:\/\/ona17.journalists.org\/\",\"name\":\"ONA17\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/ona17.journalists.org\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ona17.journalists.org\/sessions\/midway-meaningful-measurable-audience-engagement\/#webpage\",\"url\":\"https:\/\/ona17.journalists.org\/sessions\/midway-meaningful-measurable-audience-engagement\/\",\"name\":\"Innovative Solutions to Drive Meaningful, Measurable Audience Engagement [Midway] - ONA17\",\"isPartOf\":{\"@id\":\"https:\/\/ona17.journalists.org\/#website\"},\"datePublished\":\"2017-09-29T02:21:43+00:00\",\"dateModified\":\"2018-09-11T05:46:04+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ona17.journalists.org\/sessions\/midway-meaningful-measurable-audience-engagement\/\"]}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/sessions\/2900"}],"collection":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/types\/ona_session"}],"wp:attachment":[{"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/media?parent=2900"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/tags?post=2900"},{"taxonomy":"event","embeddable":true,"href":"https:\/\/ona17.journalists.org\/wp-json\/wp\/v2\/event?post=2900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}